20th Jan2015

London Toy Fair 2015: Best New Toy Awards

by Phil Wheat


The winners of the Toy Fair Best New Toy Awards were announced for the seventh year this morning at the annual Toy Fair, predicting some of the top new toys for 2015. Winners range from household names such as Hasbro with their Nerf Rebelle Arrow Revolution Bow and LEGO with their Disney Frozen: Elsa’s Sparkling Ice Castle to impressive new tech toys such as the Quadcopter “Rayvore” from Revell or the I-Que Intelligent Robot from Vivid.

The twelve categories, which produced 36 winning toys, from 26 different toy companies – were unveiled this morning by the London Toy Fair organisers, the British Toy & Hobby Association. The Toy Fair Best New Toy Awards are voted for by a panel of independent toy retailers as the 2015 Toy Fair products with the most potential to make a mark on retail throughout the year and beyond. 

London Toy Fair is taking place 20-22nd January 2015 at London’s Olympia. The full list of Toy Fair Best New Toys 2015 is below:


Bandai Deluxe Flying Baymax
Flair Mutant Mania Rampage Arena
Hasbro Jurassic World Growlers Assortment


Drumond Park Games OG on the BOG
Ravensburger Eiffel Tower with Lights 3D Puzzle
Jumbo Games Wasgij General Election


Playmobil (UK) Coast Guard Station with Lighthouse
Playmobil (UK) Amusement Park Ferris Wheel with Lights
Epoch Making Toys Sylvanian Families Adventure Treasure Ship


Spin Master Toys UK Paw Patrol Basic Vehicles
Golden Bear Talking Twirlywoos Soft Toys


LEGO Bionicle Master Assortment (#70784 – #70789)
LEGO Minecraft: The Dungeon (#21119)
LEGO Disney Frozen: Elsa’s Sparkling Ice Castle (#41062)


Hornby Hobbies Corgi James Bond Aston Martin DB5
Revell GmbH Quadcopter “Rayvore”


Trends UK Puppy Surprise Plush
Hasbro FurReal Friends JJ My Jumping Pug
Flair Home Talking Plush Assortment


Vivid I-Que Intelligent Robot
Character Options Little Live Pets Clever Keet
Revell GmbH Wi-Fi Quadcopter “X-Spy”


Anagranimals Interchangeable Plush Toys
Interplay UK GoldieBlox Zipline Adventure
Posh Paws International Minions Movie Backpack Collection
Trunki Boris the Trunki Bus
Schleich Mini Dinos


James Galt Express Yourself Range – Selfie Jewellery
Vivid Crayola Colour Alive: Mythical Creatures
John Adams Bangle Blitz City Girl


Little Tikes Cozy Coupe Dino
Hasbro Nerf Rebelle Arrow Revolution Bow
Vivid Wubble Bubble Ball


Character Options Weebledown Farm Wobbily Mill and Barn
TOMY Sort & Pop Farmyard Friends
VTech Toot-Toot Friends Busy Sounds Discovery House


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